About the CEO
Leadership with Vision, Integrity, and Global Perspective
Dr. Pouria Asgarian is the Founder and Chief Executive Officer of NOVINSPNTGSTR GENERAL TRADING L.L.C - a recognized figure in international petroleum traNOVINSPNGS into a trusted brand across regional and global marketse snip, he nas transtormea With a background in pharmaceutical sciences and academic credentials from reputable universities in Qatar, Abu Dhabi, and Ankara, Dr.
Asgarian brings a multidisciplinary perspective to energy trading and supply chain leadership. His approach is defined by analytical precision, bold decision-making, and long-term vision.
Under his leadership, NOVINSPNTGSTR has established solid partnerships with refineries, tank farms, logistics operators, and global fuel suppliers in the UAE, Russia, Kazakhstan, Central Asia, and Eastern Europe. His transparent, trust-driven strategies have enabled the company to grow steadily and sustainably.
Fluent in Persian, English, Turkish, and Arabic, Dr. Asgarian personally oversees high-level negotiations, international correspondence, and strategic coordination with global partners. His multilingual ability allows for direct, efficient, and reliable communication- eliminating unnecessary intermediaries.
To Dr. Asgarian, trade is more than a commercial activity —it's a mission to build trust, deliver real value, and create enduring relationships. His current focus is on expanding into high-potential markets in Africa, Central Asia, and Latin America, reinforcing NOVINSPNTGSTR's role as a rising force in the global energy sector.
"I don't trade products — I build trust. That's the only fuel that never runs out."
- Dr. Pouria Asgarian
About Behyad Karimi
Behyad Karimi is a distinguished leader with over 20 years of experience in various industries, particularly in the fields of marketing, sales, and international business. He is the owner and CEO of Ryan Polymer and Spadana hard - Concrete, both of which form part of his extensive business portfolio.
With a strong background in Chemical Engineering, specifically in Oil and Gas Industries,Behyad has become renowned for his strategic approach to business development and market expansion. He has played a pivotal role in driving the growth and success of his companies, leveraging his technical expertise and business acumen to establish a global presence in multiple industries.
In addition to his leadership roles at Ryan Polymer and Spadana, Behyad serves as a key figure at NOVINSPNTGSTR GENERAL TRADING L.L.C, where he is responsible for high-level international negotiations and contract management in the field of petroleum products. His ongoing efforts to expand the company's reach in global markets continue to solidify NOVINSPNTGSTR's position as a leading player in the energy sector.
Fluent in Persian and English, and possessing an in-depth understanding of global market dynamics, Behyad Karimi excels in building strategic partnerships and enhancing brand presence. His visionary leadership and commitment to long-term success make him a prominent figure in both the Oil and Gas and international business arenas.
"Success in business is not just about transactions — it's about building lasting relationships and trust across borders."
-Behyad Karimi
Legal Team
(Norton Rose Fulbright)
Norton Rose Fulbright, with its headquarters in the UK and Canada, is one of the most respected and largest international law firms, recognized for its expertise across a range of legal areas. The firm has extensive experience in international business, energy, oil and gas, finance, and global contracts.
At NOVINSPNTGSTR GENERAL TRADING L.L.C, we have an official partnership with Norton Rose Fulbright for legal matters, litigation, and all legal and judicial affairs relating to our operations. Their expertise supports us in resolving complex legal issues and managing our legal interests in courts and across various jurisdictions.
Features and Advantages of Norton Rose Fulbright:
Global Experience: Norton Rose Fulbright is recognized as one of the largest international law firms providing counsel to major multinational corporations.
Specialized Areas: The firm specializes in various areas, including oil and gas, energy, international law, complex contracts, and financial
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Consulting Services: Norton Rose Fulbright offers advisory services to global companies, particularly in drafting contracts and navigating complex legal matters.
Litigation Expertise: The firm provides comprehensive legal and consulting services in legal disputes and litigation, playing a vital role in handling legal and court cases for our company.